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This is only a threat to people that took random picture at face value. Which should not have been a thing for a long while, generative AI or not.
The source of an information/picture, as well as how it was checked has been the most important part of handling online content for decades. The fact that it is now easier for some people to make edits does not change that.
Any decent person who would have been “overly optimistic” at the time would have supported epic, and just that. There was no need to go out of his way to trashtalk others like a whiny bitch, especially when at the time said “others” where the place they had a chance to make money before.